Cinnamon is the archetype of spices. It is used to flavour the noblest and most pleasant foods, the sweets, in which is most obvious the sensuality of culinary pleasure.

In fact Cinnamon is aphrodisiac and stirs the voluptuous appetite of our spirit. Its sweet and feminine aroma is associated, in our subconscious, with the image of the mother who prepares cookies for the children's feasts.

It wakes up sleeping memories of childhood and provokes the feeling of returning home, but it also evocates the sun of tropical islands, of India and adventurous travels.

The power of Cinnamon to evocate combining them these two opposites, security of home and excitement of adventure, is the secret of it's universal appeal and the secret of some perfume's success.